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Quality, Affordable, Highly Usable Web Design, Internet Marketing and Search Engine Optimization (SEO)

     

 

Vancouver web design group medicinasualcance Solutions is a full service web site design and maintenance company offering one stop shopping for all your website needs. From analyzing your requirements to implementing and maintaining your web site and its promotion through internet marketing and search engine optimization, we have you covered every step of the way.

Whether you require a simple brochure web site or a dynamic, database-connected information resource, we can make your vision a reality. Our goal is to provide you with an effective and attractive, yet affordable website meeting all of your needs.

Our Services Include:

The typical web designer may be a fine graphic artist eager to use this online medium to express their personality. However, effective web site design is not about art. It is, above all else, about communication.

Our responsibility is to deliver your message as clearly and effectively as possible. Therefore, no matter how beautiful a web site may be, if it does not clearly communicate your message, it is not good web design.
 



Hello DOLLY David Hyde production as of late direct at A.A.R.P The Survey in a constituent the April-May-2017

Differentiate Your Online Business at Your Home Page

Millions of shoppers regularly buy products online, and over 70% use the Internet to research goods and services before making their purchase, even when they purchase offline. Corporate procurement departments evaluate vendor websites to decide who makes the first cut before RFPs (Request For Proposals) are sent out. This means that your website must not only provide potential customers with the information they're looking for, it must also make your offerings stand out from the competition.
 

Begin Differentiation in the First Paragraph

The first paragraph of your home page should concisely explain what you do. The next paragraphs should set you apart. That's what users expect these days. However, offering what people expect is like offering the minimum bid for playing a hand of poker. To stay in the game, you'll need to raise the stakes.
 

Find Your Differentiators

What do you offer that your competitors don't? What do customers get from you that they can't get anywhere else? Do you offer:

  • Industry leadership?
  • Widest selection?
  • Most experience?
  • More convenient locations?
  • A more stylish design?
  • Most advanced equipment?
  • Patented technology?
  • Superior customer service?
  • Faster shipping?
Even if you already have a good idea of your main advantages, write them down. These are not only the foundation for powerful messages; they are the keys to your ongoing success.


Build Emotional Impact

Put yourself in your customers' shoes. What motivates them? What solutions do you provide to ease their pains, alleviate their fears, and help them reach their aspirations? Ads for pain-relievers often follow the formula "Find the pain. Emphasize the pain. Provide a solution to the pain." Avis helps you imagine what the world would be like if they didn't "try harder." Nike doesn't advertise equipment; they advertise the passion of sport.

In creating site content, be clear about:

           What resonates with your target audience?
           What is your customer's world like without you?
           How will their world be better with you in the picture?


The Importance of Site Usability and Maximizing User Experience

Boosting sales & client retention and ultimately business competitiveness via increased web site usability
In the past, consumers tolerated technologies that required training, manuals, or even hands-on support. This is rarely the case today. People expect to book travel, manage bank accounts, and even research healthcare treatments on their own. If your product or web site doesn't allow this autonomy, one that does is just a click away. This 'self-service' mindset has also permeated the workplace. Software and intranets must be easy to use or they will hamper productivity and increase costs, decreasing your competitiveness.

Usability is no longer merely "nice to have," but rather an expected and required attribute of any successful application of technology. Today everything from desktop software, web applications, static web sites and industrial machinery to home appliances must be highly usable, and the most advanced companies have already begun to institutionalize usability as a routine part of their development process.

Our experience includes:


The Importance of Site Content

Site content is key to the success of all web sites. Only with quality content can you compel your visitor to stay, learn, and eventually do business with you.

To construct a great content-rich web site takes planning, and to do this our designers follow proven architectural design principles, carefully combining quality content delivery and intuitive navigation to satisfy visitors' needs.

Although proper architecture and content are vital to the development of a site that will attract and satisfy visitors, designing an award winning web site isn't sufficient. The site needs to be placed in front of potential visitors for them to know it exists. It is the integration of web site design, development, and optimization with focused marketing and search engine strategies and tactics that is vital to the success of a web site. Without skillful promotion, a great website will fail.


medicinasualcance Solutions' Web Site Design Principles and Recommendations

Your site must:
  1. Showcase the need your product addresses (public interest).
     
  2. Showcase the solution you are offering.
     
  3. Provide instant gratification (for information and access to the solution).
     
  4. Provide appropriate and timely information (in images and words) to allow site visitors to make a decision. 
     
  5.  Allow visitors  to buy your product (or, if a service, allow them to contact you). 
     
  6. Allow for easy information requests to which you always respond promptly.
     
  7. Consider techniques for counting visitors and have a demographics collection process (newsletter registration or perhaps a Guest Book or equivalent) for capturing visitor name and email information.
     
  8. Have regularly varying, quality content to give users a reason to regularly revisit your site. 
     
  9. Offer visitors a "gift" or other incentive (free is best, perhaps a contest) to encourage them tell their friends to visit your site. Word of mouth is a powerful tool. You may decide to use a 'tell-a-friend' referral script on your site.
     
  10. Be classy and have 'curb appeal' enticing surfers to stop and visit. Visitors often decide within seconds about whether they feel comfortable doing business with you. Plan improvements.
     
  11. Design for the masses. Do not use exceptionally advanced wording or site technology unless it is your product. The Web is still connected to a lot of slow computers, and many users do not use the latest web browsers. Keep it simple to meet your web site conversion and sales goals.

These are guidelines for creating and maintaining a site worth visiting and re-visiting. Remember that site content is key to its success. You must compel your visitors to stay, learn, and eventually do business with you. As with direct mail and e-mail marketing, you must "hook" viewers within seconds of arrival, or they will likely be gone forever.


If you would like professional assistance with web site design, maintenance, or internet marketing through website promotion and search engine optimization, please contact our sales representative.

high usability, search-visible web site maximizing conversions
 
New BC Contacts web site boosts site conversions, sales and "end-to-end user experience"

Quality site traffic increased 400% and sales increased 100% in the first month, due to both existing high search visibility for competitive, targeted search keywords helped by a Google Adwords campaign. More...







 
Come to us for all your Web Site Design, Internet Marketing, Search Engine Optimization and Custom Software Development needs.
 
ICICS Web Site

Learn about
this web site which Vancouver's DataCentrik Solutions designed and developed for the University of British Columbia’s Institute for Computing, Information and Cognitive Systems (ICICS).
 

 

Web Sites for Small Business


Today, even for the smallest business, a website is nearly as essential as a business card. According to Statistics Canada:

  • seventy-six percent of all small businesses across Canada are connected to the Internet.
     
  • Twenty-nine percent of Canadian small businesses have a company website.
     
  • Six percent of small businesses sell their products or services online, while 35% make online purchases.



Sibername  
Inexpensive, high quality hosting and more...

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